CONTRACT DEVELOPMENT
Application & System Development leveraging AR/VR/AI
Integrated Support from Planning to Development and Operations
We develop applications and systems utilizing XR technologies such as AR (Augmented Reality) and VR (Virtual Reality), as well as gamification and AI technologies. We thoroughly understand your company's challenges and provide comprehensive support from strategy planning and requirements definition to design, development, and operation. Regardless of industry, we propose optimal solutions tailored to your specific needs, powerfully supporting your business growth. Please feel free to contact us for an initial consultation.
3 Reasons to Choose Play Life Studio
01: Deep Expertise and Implementation Power in Advanced Technology
Integration of XR and AI In addition to the latest XR technologies like AR/VR, we can implement "new experiences" optimized for your business by applying generative AI and avatar development. By combining multiple advanced technologies, we provide innovative DX (Digital Transformation) solutions that cannot be achieved with a single technology alone.
02: "Consulting-led Development"
Committed to Solving Business Challenges We prioritize achieving business goals over technology for technology's sake. From the planning and PoC (Proof of Concept) stages, we work closely with you on KPI setting, User Experience/User Interface (UX/UI) design, and the formulation of specific development plans. We clarify why a specific technology is necessary to maximize return on investment (ROI).
03: A Comprehensive System from Operations to Improvement
Not just ending at PoC Our work doesn't end with development. Based on data obtained during the PoC (Proof of Concept) phase, we provide total support including post-market launch effectiveness verification, improvement proposals, and operational support. We continuously add functions and make improvements in response to changes in the business environment to ensure long-term results.
Use Cases
Transfer of Veteran Technical Expertise
[Manufacturing / Construction]
By developing OJT (On-the-Job Training) systems utilizing AR/VR, we have shortened the training period for new employees. This also improves learning efficiency, eliminates time and location constraints, reduces costs, and ensures safety.
Enhancing Customer Experience at Tourist Destinations
[Tourism / Local Governments]
The development of AR-based experience apps enhances the value of the visitor experience. This contributes to increased foot traffic, improved regional circulation, reduced guidance costs, and the revitalization of local economies.
Promoting Habit Formation Among Employees
[Education / HR]
The introduction of our proprietary Gamification SaaS system creates an active learning experience. This increases employee motivation and improves continuous usage rates.
Regardless of the industry, we can propose the most effective use of technology tailored to your company's challenges and needs.
Development Capabilities
VR / Metaverse Development
- VR application development using game engines (Unity / Unreal Engine)
- Construction and customization of Metaverse spaces
- Support for various VR devices such as Meta Quest, HTC VIVE, and Apple Vision Pro
AR / WebAR Development
- Native AR app development using game engines
- Development of WebAR content
- Promotion and training solutions utilizing AR
AI Solution Development
- Development of chatbots and dialogue systems utilizing Generative AI
- Construction of image recognition and object detection systems
- Development of data analysis and predictive models
Backend Development
- Cloud architecture design using AWS and GCP
- Construction of scalable API servers
- Database design and operations
Gamification Development
- Application of gamification techniques (applying game mechanisms and elements to non-game fields) to encourage habit formation and continuity
- Design and construction of mechanisms that promote user motivation and engagement
Technology Stack
- Game Engines: Unity, Unreal Engine
- Programming Languages: C#, C/C++, Python, JavaScript, TypeScript, etc.
- Cloud: AWS, GCP, Azure
- XR Platforms: Meta Quest, HTC VIVE, Apple Vision Pro, ARKit, ARCore
Project Workflow
STEP 1: Inquiry & Consultation
Please feel free to contact us first. We will listen to your business challenges, budget, and objectives to explore the feasibility of applying technology.
STEP 2: Strategy Formulation & Planning Proposal
Based on the information provided, we will propose a plan and architecture for an XR/AI solution that meets your business requirements.
STEP 3: Quotation & Contract
Once you have reviewed the development roadmap, costs, and timeline, and are satisfied with the details, we will proceed with the contract.
STEP 4: Development & PoC (Proof of Concept)
We adopt agile development methods to speedily conduct PoC (Proof of Concept) and flexibly proceed with development toward optimal practical application.
STEP 5: Operations & Improvement
Even after delivery, we will continue to work as your partner, providing operational support and ongoing improvement proposals based on data.
FAQ
【Q】Is it okay if we are new to introducing AR/VR/AI?
【A】Yes, absolutely. It is not a problem at all. Our strength lies in our consulting-led development, which allows us to partner with you from the idea stage. First, we will listen to your business challenges and goals to jointly consider whether technologies like AR/VR/AI are truly necessary and how they can be applied to achieve maximum impact. Please rest assured that specific technical knowledge is not required.
【Q】Please tell me about the development costs and duration.
【A】Costs and duration vary significantly depending on the content and scale of the development. As a guideline, the PoC (Proof of Concept) phase often starts from a minimum of 1 to 3 months. If you proceed to full-scale development, we will present an optimal plan and quotation after detailed consultation and requirements definition. Please contact us for details.
【Q】Can you handle post-development operations and maintenance?
【A】Yes, certainly. We do not just finish with development; we provide support through a "comprehensive system from operations to improvement". We offer continuous support aligned with your business growth, including post-release effectiveness verification, improvement proposals, system maintenance, and additional feature development.
It is perfectly fine if your requirements are not yet finalized. Please feel free to consult with us first.